Anil Chitkara discusses touchless security solutions for today’s entertainment venues.
Anil Chitkara, Co-Founder and Head of Corporate Development for Evolv Technology, started his company with one goal: to keep people safe from harm at events or other venues and locations where threats could exist.
For most of Evolv’s existence, those threats were violent, either from potential terrorist attacks or an active shooter situation. But COVID-19 shined a light on a different risk to the health of the public at large. When considering entertainment spaces, security checkpoints now have a new consideration: how to make the venue safe from a deadly disease.
Chitkara discussed these scenarios and how Evolv’s touchless security solutions can help.
“We’ve all been through airports. We know what airport screening is like,” Chitkara said. “We looked at all these other places where people are and [asked], ‘How can we help the security professionals in those areas maintain a safe venue or environment?’”
Theaters, performing arts centers, concert arenas, sports venues, theme parks and amphitheaters are all focuses of Evolv’s technology solutions. The company’s goal is to take a slow and manual security process and make it faster and more comfortable for the guest to enter the venue.
The security process for many entertainment venues today is not a friendly experience, and Chitkara wants to change that.
“Not only is it not what the customer entering into the venue wants, but it also is not what the band and the concert venue want,” Chitkara said. “They want their customer to be excited from the day they purchase their ticket up to the moment they walk up to the arena. The biggest pain point of the guest experience is that security screening. There hasn’t been a great solution up to now.”
Rethinking the whole approach to security through technology and doing it in a fan-friendly way is Chitkara’s mission. Evolv’s touchless security approach makes entry easier for the patron.
And, during this time of healthcare concerns, the less security needs to come into physical contact with someone entering the venue, the lower the risk of spreading viruses.
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